role. photography concept, briefing, art direction, design

brief. debut the Covergirl tagline I AM WHAT I MAKE UP. TV sport and radio presenter, Emma Freeman was recruited to be the local face of Covergirl for our series of video format assets. With her busy and diverse life, a woman of professionalism, integrity, and the confidence to speak her mind, Emma embodies the new tagline - I AM WHAT I MAKEUP.

deliverables. Social video and post

video. Mitch Payne director. Will Suen